– Wasn’t easy!
– ‘Newbies’ in game development industry
– Our ‘first game’
– Changing the game concept in the middle of game development
– Listening to player feedback
– Searching/ reading/ playing games in main/competitive niches
– …
– We’ve made it!
War Clicks was started as a smaller side project of Gamex studio back in 2016. Looking back, I must say that 2016 was a year of preparing basic game specifications, searching for the right game core mechanisms, basically just trying to develop a small clicking game for starters. Yeah, we actually had some sort of a strategy prepared for developing even a small game with simple mechanics 
Back then we were newbies of how to release an independent game. We had no audience, no player base, no testers, and little experience in developing games… But, we were determined to develop a game our players will enjoy to play. Instead of having some crazy fears, we had commitment & passion for developing games, working hard, never stopped believing, never stopped fighting! Our belief gets us where we are nowadays! We developed a game that gets a lot of exposure, a lot of players and most importantly a lovely community our team is very proud of!
But, when first putting War Clicks on the market, we got a completely different feedback as we hoped for. It helped us realize that we won’t get far, if going just with the mechanics we thought would be fun, but according to the feedback wasn’t. We needed to change something,… well not just something, but a lot! We started to search for the best game concept, trying to add a few new features at first. We searched around, read long texts late in the night, played other competitive games and searched for best ways to market the game. But, all that wasn’t enough! We realized we needed to create something new for our existing players.
At that time, we’d already been aware that we’d like to create a game where players would like to continue playing for months, even years. But off the bat, we didn’t have a game that could interest players to play for more than just a few days. It was hard, as any players we managed to get were not finding it entertaining enough to play for longer periods of time, so we were losing them as fast as we were gaining them. We decided to build a completely new world, now known as Boot Camp, to offer our players a game where idle and clicking type of game meets. We were aware that we’ve created something unique in the industry. We knew that success will come soon, but still didn’t get the immediate results we all hoped for.
Biggest achievements of War Clicks in 2016:
- Launched on 17th March 2016
- Ranking tables added
- Referral system implemented
- Daily Missions
- New currency added – Gold
- Shop with new items
- Country Invasion
- Tutorials
- Auto Clicker
- Completely new world- Boot Camp
- Partnership
All of those updates resulted in: 18,000 players Total (by the end of the year)
In 2017 we developed:
- Milestones
- Daily Tasks
- Voting System
- Special Investors
- Weekly competitions
- Bribe Army Contractors
- Buy OCD
- Starter KIT
- Break the Line (Country Invasion)
- Specialized Trainers
- Press KIT
- Splash pages
- Free Gifts
- Boot Camp Goals – Renown
- Country Stats
And in December released a completely new version of War Clicks with:
– Complete graphical overhaul
– Army Privatization
– Boss Fights
– PvP battles
– Army setup
Biggest achievement in 2017:
– War Clicks reached the Finals -TOP 100 Indie Games of 2017 on IndieDB (out of 2,204 games competing)
All of those updates resulted in: 84,000 players Total (gained 66,000 new players in 2017)
2018…
Launch on ArmorGames…
Total 300,000 players (on 25th of March, 215,000 new players gained in just a few months)
Those numbers are speaking for themselves, War Clicks now gets a ton of exposure on different worldwide and other specific/niche markets/sites the game deserves.
Our first big release is now far behind us, and we’ve learned a lot from it (in terms of servers, marketing, game progression, improving the game…)
We are proudly stepping in the following months as we’d like to show the game to lots of new players in this year. We have Big goals and are confident our game development team can manage to reach all goals we set for ourselves in 2018!
We’d like to thank all of our players for playing the game, providing us with valuable feedback, as together we can create an awesome game and become one of the most popular idle/clicker games of 2018!
Reaching 300K players wasn’t easy at all, but we believed in the game and its potential and still believe in its massive growth in 2018! If we just compare the game from the year 2016- which started off just as a small project, game was hardly fun to play. Now, the game can be entertaining for ages as so much has improved! 2017- a completely new approach to game development, marketing & more we’ve learned meanwhile, 2018- a year we’re seeing as the most important year for War Clicks – A lot of updates and cool changes are coming this year, so please keep your fingers crossed that we can achieve all of our set goals and make War Clicks even more awesome!
